TRAINING
Turn your business opportunities into guaranteed successes
Mastering responses to public and private calls for tender
In an increasingly demanding competitive environment, winning calls for tender requires much more than a simple technical response.
Our training courses give you the keys to developing
a strategic and differentiating approach that maximizes your chances of success
WHY TRAIN WITH COLIBRI GTM?
Calls for tenders often represent considerable financial stakes, and their success rate requires a strict and thoughtful methodology.
OPTIMISE
Optimise your return on investment by selecting the right calls for tenders
BUILD
Building strategic partnerships to strengthen your propositions
DEVELOP
Develop a differentiating approach that sets you apart from the competition
MASTER
Master the art of persuasion in your written and oral responses
WHO IS THIS TRAINING FOR?
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Executives and sales managers
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Project managers in charge of responding to calls for tenders
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Business development teams
EXPECTED BENEFITS
At the end of this training, you will master a proven methodology for transforming your responses to calls for tender into real competitive advantages.
You will be able to identify the right opportunities, build the right partnerships and present proposals that truly stand out from the competition.
TRAINING PROGRAM
1.
OPPORTUNITY SELECTION STRATEGY
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Identification of relevant public and private calls for tender
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Decision-making method based on cost-benefit analysis
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Realistic assessment of your chances of success
2.
DEFINITION AND MANAGEMENT OF CONSORTIA
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Techniques for identifying and convincing strategic partners
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Negotiation of fair and sustainable partnership agreements
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Optimization of technical and commercial complementarities
3.
DEVELOPMENT OF A DIFFERENTIATING OFFER
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In-depth analysis of client and stakeholder issues
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Influence strategies prior to the call for tenders
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Construction of key messages adapted to each decision-maker
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Smart competitive positioning
4.
DRAFT CONVINCING PROPOSALS
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Optimal structuring of your responses to maximize impact
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Techniques for powerful and persuasive writing
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Highlighting your differentiating arguments
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Effective management of editorial teams
5.
EXCELLENCE IN ORAL PRESENTATION
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Strategic preparation of your support team
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Original and memorable presentation techniques
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Highlighting new and differentiating elements
Colibri GTM is Qualiopi certified
for the category "Training actions"
